The luxury MPV segment in India is poised for an exciting shake-up with the introduction of the 2026 Mercedes-Benz V-Class. After a hiatus since its discontinuation in 2022, the third-generation V-Class has made its return, now with a fresh facelift and a significant value proposition. Locally assembled and priced at ₹1.4 crore (ex-showroom), the V-Class is set to challenge rivals like the Toyota Vellfire and the Lexus LM, while offering an attractive alternative to customers looking for a premium family vehicle or a luxury chauffeur-driven car.
A New Era for Mercedes-Benz in the Luxury MPV Segment
Initially launched in India in 2019, the V-Class was a CBU (Completely Built Unit) import. However, for its latest iteration, Mercedes-Benz has opted for local assembly using knocked-down kits. This strategic move brings the price down significantly from its original ₹1.1 crore price tag for the CBU version. The ₹1.4 crore price for the locally assembled version (ex-showroom) may seem high, but it positions the V-Class just above the Toyota Vellfire and considerably below the Lexus LM, two competitors in the luxury MPV market.
This introductory pricing suggests that a price hike is possible in the near future, so potential buyers may want to act sooner rather than later. Mercedes-Benz is offering the vehicle on booking with a deposit of ₹5 lakh, with priority deliveries set for existing customers.
Powertrain and Performance
The new V-Class is offered in two variants: a V300 petrol-electric mild-hybrid and a V300d diesel variant. Both variants come with cutting-edge technology and performance to match the luxurious experience.
- V300 Petrol-Electric Mild-Hybrid: This variant is powered by the M254 2.0-litre turbocharged petrol engine, delivering 228 hp and 370 Nm of torque. Coupled with an integrated starter-generator (ISG), it adds an extra 20 hp and 200 Nm of torque for enhanced performance. A 9-speed automatic transmission sends power to the front wheels, making it an ideal choice for those seeking a balance of power and efficiency.
- V300d Diesel: The diesel variant features the more potent OM654 2.0-litre turbocharged engine, tuned to produce 233 hp and 500 Nm of torque. This variant also uses the 9-speed automatic transmission and is perfect for buyers who prefer a more robust and fuel-efficient engine option.
Both variants are equipped with air suspension, a first for the V-Class in India, further elevating its ride comfort and handling. The air suspension is available on both the petrol and diesel models, ensuring a smooth and refined driving experience.
Spacious Design with Luxury Features
Mercedes-Benz has equipped the new V-Class with all the features that make it an ideal choice for high-end families, executives, or luxury transport services. The long-wheelbase version, measuring 5,370 mm in length, provides ample space for passengers and luggage. With a 3,430 mm wheelbase, the V-Class promises excellent legroom and comfort for all occupants.
The seating arrangement in the V-Class is available in a 2+2+2 configuration, meaning two rows of captain’s chairs for a total of six passengers. There are reports, however, of an optional 2+2 layout for customers seeking even more comfort.
Features and Comfort
The cabin of the 2026 Mercedes V-Class is designed with a focus on luxury and convenience. Mercedes has incorporated a range of high-tech features to elevate the passenger experience.
- Electric Sliding Doors: The V-Class comes with electric sliding doors on both sides for easy access, especially in tight parking spaces or while loading passengers.
- Ventilated Seats: All three rows come equipped with ventilated seats, ensuring comfort in any weather condition.
- Massage Function: The second-row seats are fitted with a 3-stage massage function, calf support, and deployable cupholders.
- Wireless Charging: Each seat row is equipped with individual wireless charging pads for maximum convenience.
- Burmester Surround Sound System: A 640-watt, 15-speaker Burmester surround sound system with Dolby Atmos is included, offering a premium audio experience.
- Panoramic Sunroof: The V-Class comes with a large panoramic sunroof, allowing ample natural light into the cabin, enhancing the feeling of openness.
For added customization, the ambient lighting system offers 64 colours, giving passengers the ability to adjust the lighting to suit their mood or occasion. Whether it’s a vibrant setting for a family outing or a more subdued atmosphere for a formal journey, the V-Class has it covered.
Advanced Safety Features
Mercedes-Benz has always prioritized safety, and the V-Class is no exception. It is equipped with a comprehensive range of safety and driver assistance features, including:
- Seven Airbags: Providing protection for all passengers in case of an emergency.
- Driver Attention Warning: Alerts the driver if it detects signs of drowsiness or inattentiveness.
- Active Lane Keeping Assist and Blind Spot Assist: These features actively assist in preventing lane departure and collisions with vehicles in the blind spot.
- Rear Cross Traffic Alert: Helps avoid accidents when reversing out of parking spaces.
- 360° Camera System: Provides a bird’s-eye view of the surroundings, making parking and maneuvering in tight spaces much easier.
Mercedes V-Class vs. Rivals
The 2026 Mercedes V-Class comes at a competitive price of ₹1.4 crore (ex-showroom), which places it just above the Toyota Vellfire, which is priced around ₹1.2 crore, and significantly below the Lexus LM, which starts at ₹2.5 crore. With its advanced features, luxurious cabin, and superior technology, the V-Class offers excellent value in the luxury MPV segment.
However, its main competition will be the Toyota Vellfire, which is also known for its premium features and strong market presence. The Vellfire is a well-regarded option in India, especially among high-net-worth individuals and executives, but with the Mercedes V-Class now offering more sophisticated tech, enhanced comfort, and better driving dynamics, it will be interesting to see how the market responds.
Conclusion
The 2026 Mercedes-Benz V-Class has all the attributes to make a strong impact in the luxury MPV market in India. With its competitive pricing, expansive list of features, and advanced powertrain options, it is set to challenge the Toyota Vellfire and other high-end MPVs. For customers looking for a spacious, luxurious, and technologically advanced vehicle, the V-Class presents an excellent choice, whether for personal use or as a premium chauffeur-driven option.
With Mercedes-Benz’s reputation for quality, luxury, and innovation, the V-Class is ready to redefine the luxury MPV segment in India.